Sex, Privacy and Ontologies

SEXI-2013 workshop at WSDM-2013

Tuesday, February 5, 2013 at 11am

Presented by Adriel Dean-Hall

 

Abstract:

 

Personal profiling has long had negative connotations because of its historical association with societal discrimination. Here we re-visit the topic with an ontology driven approach to personal profiling that explicitly describes preferences and appearances. We argue that explicit methods are superior to vendor-side inferences and suggest that privacy can be maintained by both exchanging preferences independently from identity and only sharing preferences relevant to the transaction. Futhermore this method is an oppourtunity for additional sales through the support of anonymous 'drive by' shopping that preserve privacy. We close by reviewing the computational advantages of accurate profiling and how the ontology can be applied to complex real world situations.

 

Paper is here.